Install 70+ Marketing Skills for Claude Code in One Command — SEO, CRO, Copywriting, and More

The Problem: Marketing Skills Are Scattered Across 5 Repos

Claude Code is a powerful AI coding assistant — but out of the box, it knows nothing about conversion rate optimization, SEO audits, landing page copywriting, or content strategy. The community has built incredible marketing skill packs, but they are scattered across five different GitHub repositories, each with its own installation method.

Installing them manually means cloning repos, copying folders, running install scripts, and remembering which files go where. Updating them later is even worse.

We built a single installer that handles all of it.

One Command. 70+ Marketing Skills.

Run this from inside any project directory where your .claude/ folder lives:

curl -fsSL https://tunerlabs.com/install-marketing-skills.sh | bash

That is it. The script auto-detects whether each skill pack is already installed, clones what is missing, and updates what is already there. No config files, no manual copying, no git submodules to manage.

What Gets Installed

How to Use the Installer

Install Everything (First Time)

curl -fsSL https://tunerlabs.com/install-marketing-skills.sh | bash

The script auto-detects that nothing is installed and runs a fresh install of all 5 skill packs.

Update All Skills to Latest

./install-marketing-skills.sh --update

Pulls the latest version from each GitHub repo and refreshes your local copies.

Check What Is Installed

./install-marketing-skills.sh --list

Shows each skill pack with its install status and last update timestamp.

Install or Update Specific Skills Only

./install-marketing-skills.sh 1 4

Only processes skill packs 1 (Corey Haines Marketing Skills) and 4 (Anthropic Frontend Design). The rest are left untouched.

./install-marketing-skills.sh --install 2

Force a fresh install of skill pack 2 (Claude SEO) even if it already exists.

Deep Dive: The 5 Skill Packs

1. Marketing Skills by Corey Haines — 30+ Skills

This is the largest general-purpose marketing skill pack for Claude Code. It covers:

• CRO (Conversion Rate Optimization): A/B test design, landing page audits, funnel analysis, pricing page optimization
• SEO: On-page optimization, meta tag generation, content gap analysis, internal linking strategy
• Copywriting: Headlines, email sequences, product descriptions, social media copy, ad copy
• Content Strategy: Content calendars, topic clustering, audience segmentation, competitive analysis
• Growth: Referral programs, viral loops, retention campaigns, onboarding flows

When you invoke a skill like /landing-page-audit, Claude Code analyzes your page structure, copy, CTAs, and trust signals — then gives you a prioritized list of conversion improvements with specific rewrites.

2. Claude SEO by AgriciDaniel — 13 Sub-Skills + 7 Subagents

This pack is built specifically for technical SEO work. It includes:

• Technical SEO Audits: Crawlability, indexing, Core Web Vitals, structured data validation
• Keyword Research: Search intent classification, keyword clustering, SERP feature analysis
• Content Optimization: NLP-driven content scoring, semantic keyword integration, readability analysis
• 7 Specialized Subagents: Each subagent handles a different SEO domain (on-page, off-page, technical, local, content, link building, analytics)

The subagent architecture means Claude Code can run multi-step SEO workflows — for example, auditing a page, identifying gaps, generating optimized content, and validating the structured data — all in a single session.

3. AI Marketing Suite by Zubair — 15 Skills

This pack focuses on end-to-end marketing campaign creation:

• Campaign Planning: Multi-channel campaign strategy, budget allocation, timeline generation
• Content Creation: Blog posts, social media calendars, newsletter sequences, press releases
• Analytics & Reporting: PDF report generation, KPI dashboards, campaign performance analysis
• Brand Strategy: Positioning statements, messaging frameworks, competitive analysis, persona development

The PDF report generation is particularly useful — Claude Code can analyze your marketing data and output a formatted, client-ready report.

4. Frontend Design by Anthropic — Official Skill

This is Anthropic's own official skill for Claude Code. It turns Claude into a frontend implementation assistant:

• Screenshot to Code: Give it a screenshot or mockup, and it generates pixel-perfect HTML/CSS/React code
• UI Component Generation: Describe a component, get production-ready code with responsive design
• Design System Compliance: It follows your existing design tokens and component library patterns

For marketing teams, this means you can go from a Figma mockup of a landing page to working code in minutes — without waiting for engineering.

5. SEO Machine by TheCraigHewitt — Full Workspace

This is not just a skill pack — it is an entire SEO content workspace. When installed, it creates a dedicated project directory with:

• Brand Context Files: Templates for your brand voice, target audience, competitors, and content guidelines
• Content Workflows: Pre-built workflows for creating SEO-optimized blog posts, pillar pages, and topic clusters
• Automated Pipelines: Run end-to-end content production — from keyword research to published article — with minimal manual intervention

After installation, fill in the context/ directory with your brand details, then open the workspace with Claude Code to start producing content at scale.

Smart Auto-Detection

The installer does not blindly overwrite your existing skills. It uses a two-layer detection system:

• Cache Layer: A local cache at ~/.cache/claude-marketing-skills/ tracks what has been installed and when. If the cache says a skill pack was installed, the script runs an update (git pull) instead of a fresh clone.
• Filesystem Layer: Even without the cache, the script checks whether the destination directory exists and contains files. If it does, it treats it as an update.
• Workspace Protection: The SEO Machine workspace (skill pack 5) gets special treatment. If you have already customized the context/ files, the script will not overwrite them — it only pulls updates if the directory is a clean git repo.

This means you can run the installer repeatedly without losing your work. First run installs everything. Every subsequent run updates to the latest versions.

Why This Matters for Marketing Teams

Before This Installer

• Search 5 different GitHub repos
• Read 5 different installation guides
• Clone repos manually, figure out which folders to copy where
• Forget to update and fall behind on new skills
• Onboard new team members by walking them through the whole process

After This Installer

• One command. 60 seconds. Done.
• Run --update weekly to stay current
• New team members run the same curl command and have identical setups
• Selective installs if you only need SEO or only need CRO
• Zero config — Claude Code auto-discovers the skills from .claude/skills/

The ROI

If your marketing team uses Claude Code for content, SEO, or CRO work, these skill packs transform it from a general-purpose assistant into a specialized marketing co-pilot. The installer removes the friction of setup and maintenance so your team spends time on strategy, not configuration.

Requirements

• Git must be installed (the script checks for this)
• Claude Code should be set up in your project (the .claude/ directory should exist or be created)
• Works on macOS and Linux — any system with bash and git

Get Started

Install all 70+ marketing skills right now:

curl -fsSL https://tunerlabs.com/install-marketing-skills.sh | bash

Or download the script and run it locally:

curl -fsSL https://tunerlabs.com/install-marketing-skills.sh -o install-marketing-skills.sh
chmod +x install-marketing-skills.sh
./install-marketing-skills.sh

The script is open and readable — view the source before running it.

Need custom AI-powered marketing tools for your team? Talk to TunerLabs — we build bespoke AI solutions for marketing, sales, and growth teams. From custom Claude Code skills to full AI agent pipelines, we engineer the tools your team needs to move faster.